Category Archives: Industry press release

Delphax Technologies Observes Thirtieth Anniversary

Posted on 2012-01-03 by

Delphax Technologies Inc. (Pink Sheets: DLPX.PK), a pioneer in the development of high-speed digital printing equipment, turns 30 this year—and its pioneering days have just begun!

After three decades of building black-and-white digital presses based on an innovation in high-speed imaging technology, the company is tooling up to offer color presses based on another first-in-the industry idea. Continue reading →

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Mailing List Company Offers New Geo Mapping Options for Direct Mail Campaigns

Posted on 2011-08-10 by

Mailing Lists Direct, a mailing list company located in Fort Myers, Florida is pleased to announce the release of two new long awaited geography options for their online count and order system at their website. Users of the system can now make selections based on Mapping and Drive Time Radius.

Paul Theriot, President of Mailing Lists Direct says, “We are excited to announce the release of these two long awaited geography options for our online count and order system at http://www.alescoleads.com. ” Continue reading →

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Tri-Win Digital Print & Direct Mail Has Purchased Their Fifth Kodak Digimaster Digital Production System to Support Their Growing Statement Mailing Customer Base

Posted on 2011-08-10 by

Tri-Win purchased their fifth Kodak Digimaster Digital Production System to support their growing statement mailing customers. Tri-Win’s commitment to technology, service and efficiency allows them to continue to lead the Dallas direct mail industry. Continue reading →

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BB Direct Adds Mapping To Its Online Mailing List Count And Order System

Posted on 2011-08-10 by

Cape Coral, Florida based direct mail marketing data provider BB Direct, a leader in postal mailing lists and opt-in email data solutions, adds mapping functionality to their already successful online count and order system. Unlike most mapping systems available, this new functionality enables direct marketers the ability to visually see and adjust their market territory in sync with running their normal mailing list counts and orders. It enables direct mail marketers the ability to visually carve their geographic market with pinpoint accuracy. Continue reading →

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Jeep® and Mopar® Brands Take Home Honors at Direct Marketing Association of Detroit’s Annual Target Awards

Posted on 2011-07-08 by

‘Golden Target’ award and first place – ‘Automotive Over $500 per Thousand’ award to 2011 Jeep® Grand Cherokee’s direct-mail entry
First place award – ‘Automotive Under $500 per Thousand’ to Mopar® service magazines

Chrysler Group LLC’s Jeep® and Mopar® brands took home top honors at the Direct Marketing Association of Detroit’s Annual Target Awards held Tuesday, May 24. Continue reading →

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Consolidated Graphics, Inc. Introduces WorkSmart Suite™

Posted on 2011-07-08 by

Consolidated Graphics, Inc. (NYSE: CGX) announced today the introduction of WorkSmart Suite, an integrated technology platform of marketing solutions. Backed by Consolidated Graphics’ international print production capabilities, including the world’s most advanced digital footprint, WorkSmart Suite represents an end-to-end solution for creating, distributing and managing breakthrough marketing campaigns. Continue reading →

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Intelligencer Printing Earns Platinum Customer Plus ™ Award

Posted on 2011-07-08 by

Intelligencer Printing Company has been honored with a Platinum Customer Plus™ Award for excellence in customer satisfaction by the National Association for Printing Leadership (NAPL), a leading trade association for the printing and graphic communications industry. The company was cited for the outstanding score it earned in the Association’s Competitive Edge Profile™ customer assessment. Continue reading →

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Smile Brands Meets Customer Acquisition Goals with Front-Door Marketing

Posted on 2011-07-08 by

PowerDirect Marketing today announced the successful deployment of the first front-door marketing program delivered on behalf of dental services provider Smile Brands Inc. As part of its “Smiles for Everyone®!” campaign, Smile Brands added front-door media to its marketing mix for an exceptional boost in customer acquisition. The test campaign, which was deployed in Colorado, achieved 30 percent ROI – twice that of the market’s monthly direct mail campaign – recording a higher response rate, lower cost per acquisition and higher revenue per patient. Continue reading →

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Shoes For Crews Launches New HealthCare Initiative

Posted on 2011-06-01 by

Shoes for Crews, LLC, the global leader in slip-resistant footwear, has announced plans to launch a series of new initiatives to help reduce slip and fall injuries within the Healthcare Community.

To this end, SFC will be leveraging all of their sales channels, including their Website, Direct Mail and an expanded Sales Team of experts dedicated to serving the interests of this growing industry.
Continue reading →

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VerticalResponse Presents Workshop on “Email Marketing in the Social Age” Celebrating San Francisco Small Business Week, May 18, 2011

Posted on 2011-06-01 by

VerticalResponse, Inc, a leading provider of self-service email marketing, online survey and direct mail solutions for small businesses, is sponsoring a free workshop during San Francisco Small Business Week May 16th-21st, called “Email Marketing in the Social Age.” The workshop will cover the basics of email marketing best practices, an overview of social media, how to integrate email marketing with social media and tips on how to get started. Continue reading →

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